Many business owners are always confused about the results of their website, especially when the performance of the website is not as expected. Marketers often feel that their SEO campaign is taking a lot of time to yield the desired result. You must realize that any genuine SEO campaign will take time to deliver results. Campaigns which follow the black hat SEO techniques might deliver results instantaneously, but will hamper the reputation with the search engine. You need to be patient and understand that the business should be practical and sensible in expecting results from an SEO campaign. Here are a few reasons, which will explain why achieving an instant result is difficult.
Instant results are not good
A plethora of business owners in a hurry to achieve results end up hiring agencies who use illegal methods of achieving online ranking. Such companies are capable of gaining the first page rank in Google through illicit means at the start, but later on the reputation is degraded to an extent that you will never be able to recover from it. Your online reputation will be destroyed beyond repair. In order to obtain fast SEO results, do not fall in trap of such agencies.
High fluctuation in the Google ranking
If the ranking of your website is fluctuating too often and is changing position very quickly on the SERP, it is a bad symbol for your online reputation. Fluctuating rankings are never good for any brand because it means that at one time a customer will see your website on the first page and later on the ranking will disappear. It will create a negative online impression for the regular visitors of your website. You need to hire a top ranking agency capable of dealing with such issues.
Analyze your competitors
As a marketer, it might be extremely frustrating to see your competitor’s website on the first page of the search engine result page. This is the main reason why marketers get impatient with their own search engine optimization campaign. You need to understand that your competitors might be running the campaign for many years.